Everyoneon Ad Campaign

Posted by Brigitte Rupp Vacha on Thursday, March 07, 2013 in DPI News

On March 21, 2013, a three-year national public service campaign to promote digital literacy is launching, called EveryoneOn.

The program has great potential to raise awareness about the role libraries play in digital learning, and provides a means to extend those services to more citizens of Wisconsin.  This project is a collaborative effort between the Department of Public Instruction, Connect2Compete (C2C), the American Library Association, the Institute of Museums and Library Services (IMLS), OCLC, the Ad Council and many private corporations.

First Steps | Kickoff Date | Publicity | Training | Resources

The objective is for all Americans to have access to free digital literacy training, online or in person, and to use technology to access information, educational content and prepare for a 21st century workforce.

The project encourages public libraries to teach digital literacy to citizens in your community, and encourage participation through the ads run by the Ad Council and other press resources.

Public libraries are asked to participate because they already teach people to use computers. The project can benefit the library by raising awareness of the importance of the public library in providing free public access technology and training. Through the effort, we can build stronger communities and stronger libraries.

Public libraries are fundamental to the success of this effort because of their demonstrated commitment to providing free access to the Internet as well as to supporting digital literacy; e.g., computer skills, searching for information, using e-books, and applying for jobs online.

For questions about this information, contact John DeBacher at 608.267.9225.

Article from Indianhead Federated Library System's newsletter:  newsFlashes

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