Guest Speakers

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WAPL 2019 Conference


Central Wisconsin Convention + Expo Center
10101 Market Street
Rothschild, WI 54474

Holiday Inn & Suites
1000 Imperial Avenue
Rothschild, WI 54474


Thursday, May 2, 2019

8:45 - 10:00 a.m.
Keynote Address: How to Better Leverage Library Resources for Marketing Success
Grand Ballroom

Trenton SmileyTrenton Smiley is the Marketing and Communications Director for Capital Area District Libraries (CADL) in Lansing, Michigan. He has a MBA in Marketing and 20 years of experience that began at the Detroit Public Library. He has earned numerous honors, including ALA’s prestigious John Cotton Dana Public Relations Award and the Michigan Library Association’s Award of Excellence. He’s been a presenter for the Michigan Library Association, Indiana Library Federation, Library Marketing and Communication Conference and Wild Wisconsin Winter Web Conference. Recently, he was asked to serve on the Board of the Library Marketing Conference Group.


11:45 a.m. - 1:30 p.m.
Luncheon with Michael Perry
Grand Ballroom

MPERRY 2014_023Michael Perry is a New York Times bestselling author, humorist, playwright, and radio show host from New Auburn, Wisconsin.

Perry’s bestselling memoirs include Population: 485 (recently adapted for the stage), Truck: A Love Story, Coop, Visiting Tom and Montaigne in Barn Boots: An Amateur Ambles Through Philosophy. Among his other dozen titles are The Scavengers (for young readers) and his novel The Jesus Cow. Raised on a small Midwestern dairy farm, Perry put himself through nursing school while working on a ranch in Wyoming, then detoured into writing. He lives with his wife and two daughters in rural Wisconsin, where he serves on the local volunteer fire and rescue service and is an intermittent pig farmer. He hosts the nationally-syndicated “Tent Show Radio,” performs widely as a humorist, and tours with his band the Long Beds (currently recording their third album). His three live humor albums include Never Stand Behind A Sneezing Cow and The Clodhopper Monologues, and can be found online at

Perry’s essays and nonfiction have appeared in numerous anthologies and publications including The New York Times Magazine, Esquire, The Oxford American, Backpacker, Outside, Runner’s World and His writing assignments have taken him to the top of Mt. Rainier with Iraq War veterans, into the same room as the frozen head of Ted Williams, across the United States with truckers and country music singers, and—once—buck naked into a spray-tan booth. “As a writer,” says Perry, “I find my greatest privilege lies not in telling my story; it lies in being trusted to tell the story of another.”

Friday, May 3, 2019

11:45 a.m. - 1:30 p.m.
Luncheon with Tracy Chipman, Storyteller
Grand Ballroom

Tracy ChipmanTracy Chipman, as a storyteller, has been wondering, listening, gathering, spinning & telling tales around the US and beyond since 1995. Her repertoire is a wild and wide open global collection of folklore, wonder-wisdom tales, myth, personal narrative and original material. Each tale is given/told with the intention of celebrating our shared humanity and remembering our connection to this planet-home, Earth.

Tracy tells with children, adults and elders in schools, libraries, cafes, at festivals, retirement communities, colleges, in living rooms (& house concerts!!), bookstores and deep in the woods around warming fires. We all love a good story well told!

She offers classes/workshops; giving practical experience into the ebb and flow of storytelling, sharing the incredible lifelong importance of active listening and imagining, exploring the power of storytelling to effect change, teaching how to tell a good story so people want to listen.

Tracy is based in North Menomonie in northwestern Wisconsin, where she lives with her partner in an ever growing garden, a few chickens and a sassy black cat called Pippin. When she’s not listening or telling, she also plays with writing and practicing and teaching yoga.