Programs - Thursday

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7:00 a.m. - 5:00 p.m.

Kalahari Convention Center 

7:00 a.m. - 8:30 a.m.

Breakfast Buffet
Kalahari Convention Center 

Unit Business Meetings
Kalahari Convention Center

8:30 a.m. - 4:30 p.m.

Activities in the Event Center

WLA Foundation Silent Auction 

The auction will be open for business until 3:30 p.m. today, at which time you can check to see if you won your bid and, if you’re the lucky winner, pick up and pay!

8:45 a.m. - 10:00 a.m.

lindaliukaspicKeynote Address with Linda Liukas: Software & Storytelling, Programming & Play
Kalahari Convention Center

We need to reconnect with technology to best take advantage of the opportunities it offers. If code is the crayons and lego blocks of our times - the tools of creation - how do we teach the curiosity, the joy and wonder of creating to everyone? Linda has spent the last several years looking at programming and play: how to create experiences that go deeper than just learning logic. So, just like Alice, she swallowed the pill and feel down inside the machine.

THIS PROGRAM WAS MADE POSSIBLE WITH GENEROUS SUPPORT FROM: Wisconsin Department of Public Instruction (DPI), Division for Libraries and Technology (DLT), and Institute for Museum and Library Services (IMLS)

10:00 a.m. - 10:45 a.m.

No Conflict Time and Break in Event Center 
Kalahari Convention Center - Event Center

10:45 a.m. - 11:45 a.m.

WLA Foundation Board Meeting 
Kalahari Convention Center

10:30 a.m. - 12:30 p.m.

AboutTour of the Crane Foundation and Library
Kalahari Shuttle 

The International Crane Foundation works worldwide to conserve cranes and the ecosystems, watersheds, and flyways on which they depend. We provide knowledge, leadership, and inspiration to engage people in resolving threats to cranes and their diverse landscapes.

10:45 a.m. - 11:30 a.m.   

3D Augmented Reality Coming to a Library Near You!
Track: Technology and Digital Services

Kai Rush, UW-Whitewater
Augmented Reality (AR) can bring anything to 3D life! AR can entice, engage and extend learning in a public or school library. In this interactive presentation for beginners, you will learn about eight apps that are embedded in the books at your library. Participants leave wanting more, excited and amazed! So bring your smartphones and tablets and get ready to have your 3D library mind blown!

The Blender Cafe: Partnering for Tasty Results
Track: Advocacy and Promotion

Nick Dimassis, Beloit Public Library; Angela Sanchez, Beloit Public Library Blender Cafe; Tony Capozziello, Beloit Memorial High School
The non-original idea to add a coffee kiosk to the library evolved into a coffee shop and then, after developing partnerships with the high school hospitality program and a global food company, into a full-fledged Panera-esque restaurant. In the library; run by the library. Donovan Rypkema, an international economic development consultant, called The Blender Cafe project "a really cool, imaginative, cutting edge program." Because of pre-project relationship-building, the key partnerships, and the "story" around the student apprenticeships, the need to raise 75% of the start up costs through private fundraising was easily met. The Blender Cafe opened in May 2017, come hear about how it came about and how it has been doing.

Creating and Telling Tales of Suspense: Enabling Tweens and Teens to Adapt and Tell Urban Legends
Track: Engaging People

Rebecca Oshlag, StoriesGalorious, Batavia, NY; Rachel Oshlag, StoriesGalorious, Batavia, NY
This session will take you through the steps of a three-part series that you can use in your library to assist young adults to locate, easily prepare and tell stories designed to raise the maximum number of goose bumps in their listeners. By the end you will have your own story to tell and take back. You also will be able to set up the workshops for young adults in your library.

Free Is Key - Community, Access and the Public Good
Track: Trustee and Friends 

Dawn Wacek, La Crosse Public Library; Katherine Elchert, Rice Lake Public Library; Terry Ehle, Lester Public Library, Manitowoc
This panel will explore the gamut of their approaches to fines and fees in libraries. Options to consider include everything from one-day amnesty programs to fully fine free libraries! They'll explore why they fine, why we ought to break free, and how you can make it happen in your library no matter the size. 

Managing Millennials
Track: Leadership and Professional Development

Emily Passey, Shorewood Public Library
The children of Boomers, Gen X-ers and Millennials (the generation born between the early 80s and early 00s) are now in all levels of staff positions in libraries, including management. Defined broadly as tech-savvy "digital natives" who grow old in their parents' basements burdened with student debt, what really makes Millennials different as coworkers and leaders? A panel of Millennials and non-Millennials in management positions will examine personal experiences and cultural commentary on this generation to draw conclusions about how to lead libraries into the future, and who will be doing the leading.

Partnering with UW-Extension to Transform Your Library!
Track: Collaborations and Innovations

Amanda Hegge, Whitehall Public Library; Adam Trunzo, Trempealeau County UW-Extension, Whitehall
This session will share the strategies one library has used to build partnerships with the county Extension office to maximize outreach and programming efforts. The Whitehall Public Library has partnered with UW-Extension Educators to provide STEM, food preservation, technology literacy, gardening and afterschool programs. There are many other opportunities for library professionals to work with this critical institution. This workshop will also allow participants to learn about and discuss possible program options with library and Extension staff.

Update from the PLSR Delivery Workgroup

Whole Person Librarianship: Structured Empathy in Challenging Times
Track: Library Issues and Challenges

Sara Zettervall, Hennepin County Library, Minnetonka, MN; Mary Nienow, UW-Eau Claire
Libraries providing public services are more important than ever in our current political landscape, where few public spaces feel safe and welcoming to everyone. As librarians we strive to provide equitable service, but this can be challenging when patrons approach us from life experiences we don?t share. Many public libraries and some academic libraries have been turning to social workers for help. Social workers are trained to approach their clients with empathy while maintaining professional boundaries, and public service librarians can benefit from understanding their methods. Whole Person Librarianship is an approach drawing from social work concepts, such as cultural humility and person-in-environment, to help librarians become more confident in learning from, interacting with, and serving diverse patrons. In this session, you will learn some basic ideas from social work which you can apply right away to your library practice, as well as where to find more in-depth information and support.

11:30 a.m. - 1:00 p.m.

jwestWLTF Luncheon with Jessamyn West: Bridging the Divide & Speaking Truth to Power
Kalahari Convention Center



1:20 p.m. - 2:05 p.m.

Bored with Your Boards? Making Your Boards More Effective and Energized
Track: Trustee and Friends

Stu Wilson, Library Strategies Consulting Group, St. Paul, MN
Many public libraries are blessed or cursed, depending on your perspective, with a multitude of boards - Library, Foundation, Friends, and often City Councils or County Boards. Effective boards can provide much needed support, guidance, and community involvement and engagement for the library, but all too often, our boards become problematic or unhelpful. This session will look at fundamental ways to make our boards more functional and effective, and even fun. In addition to how to make boards work better, board ethics, roles and responsibilities will be touched on, as well as the interplay between the various boards that affect the library.

Increase Library Visibility with Linked Data
Track: Collaborations & Innovations

Karla Smith, Winnefox Library System, Oshkosh
Winnefox Library System went "live" with linked data in October 2016. Hear from Karla, ILS Manager, how linked data works, about how it was implemented and how it's being used now.

Leading Your Library Fearlessly through Change: Strategies for Facilitating Change Acceptance Among Staff, Patrons and Trustees
Track: Leadership and Professional Development

Jeffrey Russell, Russell Consulting, Inc., Madison
When you introduce change in your library the result is often uncertainty, fear and anxiety. It doesn't have to be this way. There's an approach for leading change that anticipates resistance and guides people toward acceptance. This session explores the four phases of the change journey as people move through fear toward embracing the change. You'll learn how to lead staff, patrons, and trustees through change by exploring their concerns and discovering the hidden opportunities.

Update from the PLSR ILL/ILS Workgroup

Simple, Effective Ways to Create a Partnership with Your Local Workforce Development Centers

M. T. Boyle, Racine County Executive Office, Racine (Moderator); Dave Anderson, Department of Workforce Development, Madison; Cate Zeuske, Department of Administration, Madison; Marc Mundle, Racine County Workforce Solutions, Racine
Libraries have long provided valuable support to people seeking to improve their career skills, change careers and apply for jobs. Let's take it to the next level by partnering with Workforce Development Boards/Centers to have greater impact! A panel of speakers will share stories of successful partnerships, offer strategies to initiate partnerships and provide tips on avoiding political missteps.

Sling Books like a Bartender
Track: Advocacy and Promotion

Sara Mosey, River Horse, Milwaukee; Brian Williams-Van Klooster, Brown Deer Public Library
Learn outstanding library customer service techniques from some of the least likely sources! Bartenders, hairdressers, social workers, bouncers, salespeople... they all engage the public with a set of scripts and routines that libraries can learn from. They'll discuss what they can teach us and how to use these lessons at work. Remember, bars have rules, too!

Using the Five Practices in School-Age & Teen Programming: Including Partner Collaboration & Evaluation
Track: Engaging People

Kymberley Pelky, Oneida Community Library
This session will share ideas on incorporating the five literacy practices in lifelong learning, specifically for school-age and teen programming. The five practices are read, write, talk, play and sing. Along with these ideas, suggestions on how to collaborate with partners will be given for each practice. Finally, ideas on measurable outcomes, assessment, and evaluation will be presented along with handouts for attendees to take back with them to foster their own ways of incorporating these ideas into their programs, services and practices.

What Teens Want Parents to Know about Social Media
Track: Technology and Digital Services

Julie Kinney, Marathon County Public Library, Wausau
After attending a program about managing your digital footprint, the presenter went to her Teen Advisory Group and asked them what they thought was important for parents to know about social media and how teens use it. Together, they created a powerpoint presentation that highlights statistics that show parents what teens are concerned about, what they use social media for and what programs they use. This program will look at how the teens contributed information, what they contributed and what the final presentation looks like.

2:15 p.m. - 3:00 p.m.

Burr/Worzalla Children's Book and Notable Author/Illustrator Winner
Track: Advocacy and Promotion

The Children's Book Award Committee of the WLA Youth Services Section examined and evaluated 2016 titles by authors and illustrators with a Wisconsin connection. Come hear about this year's honorees and meet the creator of this year's winning title.

Community Engagement with Archives
Track: Collaborations and Innovations

Simone Munson, Wisconsin Historical Society, Madison; Joshua Ranger, UW-Oshkosh; David Kranz, La Crosse Public Library
Public and academic libraries are frequently entrusted with the preservation of important local history materials. Beyond published books, these collections often include maps, newspapers on microfilm and in clipping files, and grey literature, as well as archival materials. These materials are often well used and loved by local historians, genealogists and elementary school students. Still, they can also be used very effectively to reach and engage larger library audiences. For programs both large and small, for communities of any size, this session will provide libraries with ideas and direction to create unique opportunities to share local archival collections with the neighbors they serve.

CONVIVIAL MAKING: Lessons from Library Makerspace Research
Track: Engaging People

Shannon Crawford Barniskis, UW-Milwaukee SOIS
How do people actually use public library makerspaces and what are the problems that get in the way of their making? How are libraries really helping? This session looks at a multisite ethnographic study of how these spaces work or don't work and offers lessons for creating convivial environments for your community to share knowledge and make things they value. It focuses on how to ensure your users have power to pursue their own aims and challenges some of the assumptions often discussed in library makerspace articles. These are practical lessons any library can apply.

The Crisis in Racial (& Cultural) Literacy--And How Libraries Can Help
Track: Library Issues and Challenges

Nick Demske, Racine Public Library; Jessica MacPhail, Racine Public Library; Laretta Henderson, UW-Milwaukee
With fake news everywhere, libraries know information literacy is paramount. But some of our narratives were built on mythology, not fact. Narratives around race in the US are the perfect example. Is race biological reality or social construct? Was the Black Panther Party a terrorist group or social services organization? We'll discuss how libraries can promote racial literacy in their communities....but how, first, we have to do it in our institutions and our field.

The Keys to Employee Retention: Strategies for Hanging On to Your Top Talent
Track: Leadership & Professional Development

Jeffrey Russell, Russell Consulting, Inc., Madison
Why do people stick with your library? Why do they leave? Understanding employee retention involves examining these and other questions as you develop strategies for hanging onto your top talent. In this session, we'll explore topics such as: retention starts before you hire, the top reasons why employees leave their jobs, what people want from their work, it's all about the boss, and conducting "Stay Interviews" to give you an early warning of trouble signs.

Update from the PLSR Technology Workgroup

Pulling Off a Great Fundraiser
Track: Trustee and Friends 

Jennifer Bernetzke, Schreiner Memorial Library, Lancaster; Kelly McBride, Osceola Public Library; Cheri Sanderson, Boulder Junction Public Library; Clairellyn Sommersmith, Princeton Public Library
Each speaker has planned and executed successful fundraising events for their respective libraries' capital campaigns. Each speaker will describe one of their past fundraising events, outlining the process from planning to execution, discussing challenges, surprises, community response and discoveries applicable to future events.

Shining a Light on the Dark Web
Track: Technology and Digital Services

Rose Trupiano, Marquette University Raynor Memorial Libraries
Did you know that Google, Bing and other common search engines only index approximately 4% of the Internet? In addition to this Surface Web, there is the Deep or Hidden Web (~500% larger) containing links to websites not crawled or indexed by search engines. Some Deep websites are free (government databases, library catalogs, etc.) and some charge for access or have other restrictions. Within the Deep Web is the controversial "Dark Web," a small portion of the Internet NOT accessible to common Internet browsers and which requires special software such as the Tor browser, which can be obtained freely and legally on the Internet. This software allows users to access services on the Tor network (as part of the Dark Web) and users are provided anonymity, a feature beneficial to whistleblowers, censored citizens or those who seek privacy. However, the Dark Web is also a dangerous place rife with criminal and illegal activities. This program is solely informational and provides recent news reports about the use and possible content of the Dark Web, the Tor network/browser and their implications for the current and future library world.

3:00 p.m. - 3:45 p.m.

No Conflict Time in Exhibit Hall
Kalahari Convention Center Exhibit Hall

3:30 p.m. – 4:30 p.m.

WLA Foundation Silent Auction: Check to see if you won your bid! If yes, pick up and pay for items!
Kalahari Convention Center Exhibit Hall

3:45 p.m. - 4:30 p.m.

Circulate Anything: How to Increase Access and Circulation with Nontraditional Collections
Track: Collaborations and Innovations

Minetta Lippert, Dwight Foster Public Library, Fort Atkinson; Jane Oliver-Purton, Delafield Public Library
American Girl dolls, crafts, science kits, board games, knitting needles and more. Libraries can circulate so much more than just books and movies. Nontraditional collections can boost circulation numbers and enable families to engage in interesting experiences that they might not be able to afford otherwise. Additionally, we will discuss the logistics of implementing nontraditional collections, including cataloging, packaging and counting pieces. What nontraditional collections could you add to your library?

Finding and Working with a Website Developer
Track: Technology and Digital Services

The Gory Story of Horror Readers' Advisory
Track: Advocacy and Promotion

Lisa Pike, Manitowoc Public Library
Horror fiction titles are often lacking in collection development and readers' advisory recommendations as compared to more popular genres like Sci-Fi and Mystery. Drawing upon a variety of resources, this informative session will consist of a short history of the genre and its various sub-genres plus some of the most popular recent titles. The presenter will also touch upon the strong relationship between horror fiction and cinema, and its impact on readers story preferences.

The Green to Dream: Planning a Successful Capital Campaign
Track: Trustee and Friends 

Karen Rose, Library Strategies, St. Paul, MN
Capital campaigns are a little like swan diving off the high board: terrifying, exhilarating, and oh, so beautiful when executed well. In this age of shrinking library budgets, you might think that this kind of fundraising is only for dreamers, but the truth is that libraries still need physical upgrades and healthy endowments if they're going to respond to the changing needs of their communities. If you are anticipating a capital campaign in your future, you will want to attend this session to learn how to prepare your library - and your community - for success. In fact, you will want to start planning one to two years before launching a campaign. This session will address every element of a campaign, from budgeting to recruiting volunteers to attracting major gifts. No matter the size of your campaign goal, careful planning can make the difference between success and failure - and a well-executed campaign can actually attract more public and private support in the future.

Update from the Collections Workgroup

School and Public Library Collaboration
Track: Library Issues and Challenges

Jennifer Bernetzke, Schreiner Memorial Library, Lancaster; Michelle Uppena, Lancaster Community Schools
Lancaster's school district and public library have worked together time and time again to enrich the lives of the students in their community. From early literacy offerings to second grade field trips to get each student his/her first library card, all the way through high school study hours during finals week, the school and library work together tirelessly to ensure that each student has access to the resources and learning opportunities he or she needs to be successful. Join Lancaster School District's Library Media Specialist and Schreiner Memorial Library's director to learn about some of the collaborations that have developed in their community.

Sing, Sing a Storytime: Integrating Music Into Your Storytime
Track: Engaging People

Lori Bell, Middleton Public Library
After a short introduction outlining the basic research into the importance of music in early literacy development, the majority of the presentation will focus on the practical realities of using music in a storytime. Lori will address the use of technology, instruments, a capella singing, and rhythmic chants, and provide solutions for various scenarios. Participants will leave with resources they can use right away at their next storytime.

What to Keep, What to Toss, What Matters to History: Records Retention for Libraries
Track: Leadership & Professional Development

Joyce Latham, UW-Milwaukee SOIS; Donald Force, UW-Milwaukee SOIS
History will know us by the records we leave behind. Each state has legal requirements about what organizational records must be kept, and for how long. But libraries generate far more internal communications. That is where our real story lives. We will discuss the results of a research survey and what it indicates about how we can tell our own story.

4:40 p.m. - 5:25 p.m.

At the Movies with Librarians IX: Read Another Day
Track: Engaging People

Sherry Machones, Northern Waters Library Service, Ashland
Back by popular demand! The panel will be discussing popular books being made into movies in late 2017 to early 2018. We will screen the trailers for these films and talk about how well (or how poorly) we think these books will translate to the screen. Get to know some of the books that will be coming out as movies soon! We'll have popcorn!

Digital Readiness: Libraries Easing the Empowerment Divide

Jessamyn West, Randolph, VT
We used to view the digital divide as people who did not have computers, or who did not have broadband. Now we're looking at issues of digital inclusion and empowerment as other limiting factors in people making the best use of technology to solve their own problems. The concept of Digital Readiness--users being able to self-direct their learning--is becoming the next big challenge. We'll explore that concept and look at ways libraries can help.

Libraries Are for Everyone: Creating a Welcoming and Affirming Environment in the Library
Track: Trustee and Friends

Jenni Frencham, Columbus Public Library; Mo Frencham, PPD, Inc., Madison; Jenna Friebel, Oak Park (IL) Public Library
This program will highlight practical ways that a library can become a welcoming and inviting place for the LGBT+ community through policy, collection development, programming, and daily interactions with patrons.

Literary Award Winner
Track: Leadership and Professional Development

Katharine Clark, E.D. Locke Public Library, McFarland; Nicholas Petrie, Author, Milwaukee
Each year the Wisconsin Library Association Literary Award Committee (LITA) reads over 70 books by Wisconsin writers and selects ten as Outstanding Achievements and one as a Literary Award Winner. This year's Winner is Milwaukee author Nicholas Petrie for his debut mystery The Drifter. Come hear Petrie speak about his book and writing life. Nicholas Petrie lives in Whitefish Bay, WI with his wife and children and when not working on his next novel is a building inspector.

Online Resources to Recharge Your Batteries
Track: Technology and Digtial Services

Scott Pfitzinger, UW-La Crosse Murphy Library
With all the demands on library staff, it is possible to be overcome by stress and busyness. Come check out some free online resources that can help reduce stress, improve your perspective on life and recharge your mind and spirit. Topics include: humor, health, music, puzzles, meditation and miscellaneous distractions.

Strengthening Higher Education Recruitment and Retention: Library Marketing and Best Practices for High School and College Librarian Collaboration
Track: Library Issues and Challenges

David Dettman, UW-Stevens Point
Declining enrollments coupled with falling retention rates at many institutions of higher education have administrators asking, "What more can we do to attract local students and what methods can we employ to see them through to graduation?" One answer is to look for opportunities and creative ways to integrate the library and library resources into larger campus recruitment initiatives. A second answer is to support and foster collaboration between college and high school librarians to prepare students in high school to be successful doing the kind of research they are required to do in college. This presentation will provide an overview of best practices to market the library effectively as part of the larger campus enrollment initiative. We will also explore how librarians at the high school and college level have successfully collaborated to create information literacy-rich experiences to help students succeed academically and persist to graduation. Participants should come prepared to share their experiences and perspectives.

Storytelling 101: Techniques for Telling
Track: Collaborations and Innovations

Rebecca Oshlag, StoriesGalorious, Batavia, NY; Rachel Oshlag, StoriesGalorious, Batavia, NY
This hands-on workshop, conducted by professional storytelling duo StoriesGalorious, is an introduction to the art of storytelling. It will include basic techniques related to selecting, learning, practicing and telling stories. Opportunities for practice and discussion will be provided. The workshop will end with the identification of various applications of storytelling in libraries.

What Are You Reading (or Listening to) That Influences Your Work?
Track: Advocacy & Promotion

Stef Morrill, WiLS, Madison; Ryan Claringbole, Monona Public Library
Read a great book on how to work better? Or regularly listen to a podcast that inspires you and helps you on the job? How about a fantastic article about leadership, time management, productivity or work culture? Come share the resources that have helped you work better in this informal discussion with your colleagues from around the state. Ryan and Stef will each share a resource and serve as moderators for the discussion.

5:35 p.m. - 7:00 p.m.

Awards & Honors Reception
Kalahari Convention Center 

Sponsored by EBSCO

This is your opportunity to personally thank and interact with our award winners.

6:30 p.m. - 7:30 p.m.

YSS Booktalk and Social
Kalahari Resort & Convention Center