Program - Friday

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Conference at-a-glance (PDF)

7:00 a.m. - 11:00 a.m.

La Crosse Center South Hall Lobby

7:00 a.m. - 8:30 a.m.

♦Continental Breakfast
La Crosse Center South Hall - Second Floor Hallway

7:30 a.m. - 8:30 a.m.

♦Resource Sharing Round Table (RSRT) Annual Membership and Business Meeting
La Crosse Center South Hall - Board Room C 

8:15 a.m. - 10:00 a.m.

♦Mississippi River Backwater Cruise, $15 per person; maximum of 65 passengers; depart from and return to Riverside Park, near the Radisson Hotel
Depart from and return to Riverside Park, near the Radisson Hotel La Crosse 

Booming sawmills, fur trading, and boat building once made La Crosse one of the busiest steamboat ports on the Upper Mississippi River. Today it still remains a great place to take a riverboat cruise into the scenic wildlife refuge of the Mighty Mississippi. Jump onboard the Mississippi Explorer riverboat and explore scenic backwater wetland areas away from the busy main-channel of the river and see the wide variety of plants and animals that live in the "Upper Miss" wildlife refuge. This eco-cruise will be professionally guided and narrated by qualified an experienced wildlife naturalist and licensed captain.

8:45 a.m. - 10:00 a.m.

♦Bottoms Up: A Toast to Wisconsin's Historic Bars & Breweries
La Crosse Center South Hall - Board Room B

Jim Draeger, Author, Wisconsin Historical Society Press; Mark Speltz, Author, Wisconsin Historical Society Press
Beginning with inns and saloons, Bottoms Up: A Toast to Wisconsin’s Historic Bars & Breweries explores the rise of taverns and breweries, the effects of temperance and Prohibition, and attitudes about gender, ethnicity, and morality. It traces the development of the megabreweries, dominance of the giants, and the emergence of microbreweries. Contemporary photographs of unusual and distinctive bars and breweries of all eras, historical photos, postcards, advertisements, and breweriana illustrate the story of how Wisconsin came to dominate brewing, and the place that bars and beer hold in our social and cultural history. 

Author Signing (immediately following program): Bottoms Up: A Toast to Wisconsin's Historic Bars & Breweries

♦Can I Answer That?  Assisting Customers with Legal Information Questions
La Crosse Center - South Hall B3

Connie Von Der Heide, Director of Reference and Outreach Services, Wisconsin State Law Library, Madison
In July 2010, a survey by the American Bar Association indicated that 60% of judges had seen a significant increase in pro se (self-represented) litigants, with the economic downturn quite possibly being a factor. With more and more people doing their own legal research, are you prepared to handle their requests? This information session, led by a 15-year veteran of the Wisconsin State Law Library reference staff, will provide some "best practices" tips for assisting customers who have legal reference questions, and a look at several good sources of legal and government information available on the Web.

♦Digital Public Library of America (DPLA)
La Crosse Center South Hall - Ballroom B

Dwight McInvaill, Georgetown County Library, Georgetown, SC, and Member, Digital Public Library of America Steering Committee
The Digital Public Libary of America (DPLA) was launched in 2010 by Harvard University's Berkman Center for Internet & Society with the goal of developing a nationwide digital public library.  Come to this session to learn more about the goals of this project, where they are, what they plan/hope to accomplish.  "We aspire to establish a system whereby all Americans can gain access to access to information and knowledge in digital formats in a manner that is 'free to all.'  It is by no means a plan to replace libraries, but rather to create a common resource for libraries and patrons of all types." (John Palfrey, co-director of the Berkman Center.)  (Repeat from Thursday, 4:15 p.m-5:30 p.m.)                             

♦Getting More Out of Your Movies
La Crosse Center South Hall - B2

Jimmy Gillman, Columnist, The La Crosse Tribune; and Editor and Writer, Jimmy Gillman's Past Picks online and The Jewish Film Guide
A two-part program: "The Language of Film" and "Making the Most of Your Library's Film Collection." This session will cover basic film theory and the techniques critics and cinephiles employ to wring the most out of the cinematic experience.

♦The Library Makerspace as an Outreach Tool
La Crosse Center South Hall - B1

Erinn Batykefer, Library As Incubator Project, Madison; Laura Damon-Moore, Youth Services Librarian, Edgerton PL; Christina Endres, Programming/Communications Specialist, Hudson Public Library:  Co-founders/Project Managers, Library as Incubator Project
MAKERSPACES,n. pl. : workshops where people come together to share materials and a collaborative learning environment in order to learn a new skill.  In this program, The Library as Incubator Project team will introduce the idea of the makerspace and profile libraries that have launched makerspace initiatives, highlighting the potential for outreach and mutually supportive partnerships with schools, arts organizations, and local artists.  We'll also share practical tips for planning a makerspace at your library (on any budget!), and share resources available on the Library as Incubator Project website.

♦Occupy MacGyver: Technology for the 99% 
La Crosse Center South Hall - B4

Jon-Mark Bolthouse, Director, Fond du Lac Public Library; Chris Grugel, Instructional Services Supervisor, Carthage College Hedberg Library, Kenosha
Don't have $100 for a Monster HDMI cable? Need office apps on your library PCs, but are facing budget crunches? No need to worry. Wisconsin's own MacGvyer guys are back to share the latest technology tips and tricks using low cost—and often free—solutions to your library's most pressing technological issues. Join Chris and Jon-Mark for an always humorous and always practical hour of technology talk, the latest Internet sites and, of course, some duct tape. What do we want? Inexpensive technology? When do we want it? Now! (Repeat from Wednesday, 4:15-5:30 p.m.)

♦OCLC Worldshare Management Services for Public Libraries: Unlocking Efficiency, Cooperation and Collaborative Innovation
La Crosse Center South Hall - Board Room A

Mike Morey, Library Services Consultant and Public Library Specialist, OCLC; Jane Richard, Member Services Librarian, WiLS, Madison
How OCLC WorldShare Management Services addesses libraries' challenges by providing a Web-based environment that streamlines cataloging, acquisitions, license management and circulation, and offers a next-gen discovery tool for the library user. Come hear how change in the library can impact your organization.

♦Reel to Real: Hosting a Film Screen Discussion Series (screening to follow)
La Crosse Center South Hall - Ballroom C

Cindy Fesemyer, Director, Columbus Public Library; Shawn Brommer, Youth and Special Needs Coordinator, South Central Library System, Madison; Lynne Blinkenburg, WPT, Madison
Reel to Real (R2R) works with public libraries, college libraries and high schools across the state to combine the power of documentary cinema with community dialogue and action. Learn how to host public screenings of critically acclaimed PBS documentaries, followed by audience discussions with local experts. Libraries can choose from an array of films addressing a wide range of topics, many with a focus on Wisconsin. R2R is a joint program of the Wisconsin Library Association and Wisconsin Public Television. (Stay for the screening of Bottoms Up at 10:30 a.m.)

♦Using Twitter As a Powerful Social Medium for Libraries
La Crosse Center South Hall - Ballroom A

Judith Pinger, Coordinator of Business and Technology, Milwaukee Public Library
Learn to integrate Twitter as a vital part of your online presence -- with a minimal investment of staff time.  Use Twitter in concert with blogs, Facebook, digital collections and more. By way of real-world examples, the presenters will illustrate getting started, best practices, finding your voice and overcoming writer's block.  Whether you're an administrator debating opening a Twitter account for your library or a seasoned frontline Tweeter, they hope to send you away inspired, empowered and full of ideas!


10:30 a.m. - 11:45 a.m.

♦Book Talk - The Tattooed Lady: A History
Pearl Street Books, 323 Pearl Street, La Crosse

Amelia Klem Osterud, Director of Information Services & Circulation Librarian, Carroll University, Waukesha, and Author, The Tattooed Lady: A History
Amelia's research uncovered the true stories behind the legends of courageous women who covered their bodies in tattoos and traveled the country, performing nearly nude on carnival and sideshow stages before scandalized audiences. Though they spawned a cultural movement--almost a quarter of Americans now have tattoos--these women have largely faded into history.  Join Amelia for a discussion about her research, the research process and the long road to publishing a book that seeks to clear up the mystery and misinformation surrounding these ladies in the historical and scholarly record.

Author Signing (at Pearl Street Books): Tatooed Lady: A History 

♦Bringing Boisterous Boys Back to the Library
La Crosse Center South Hall - Ballroom B

Terry Ehle, Youth Services Coordinator, Lester Public Library, Two Rivers
Are you doing successful programs for tweens and teens but find your audience a bit on the "girly" side? Terry will share the easy, successful, inexpensive, one-staff member & a volunteer, programs that brought those boisterous boys back to the library. Angry Birds Live, Puking Pumpkins, Hot Wheels, Let's Build, Protect Your Peeps, Edible Fear Factor, Teen Late Nights and more! Audience participation is strongly encouraged; bring your ideas to share with the group. 

♦Common Threads: Our Community Tapestry
La Crosse Center South Hall - B1

Rene Bue, Bilingual Outreach Coordinator, Hedberg Public Library, Janesville; Michelle Dennis, Head of Circulation, Hedberg Public Library, Janesville
Learn about this 5-part program series and how it aimed to recognize commonalities within the community of Janesville and to build meaningful relationships across cultures.

♦Lights, Camera, Libraries! 
La Crosse Center South Hall - B2

Jamie Matczak, Continuing Education Coordinator, Nicolet Federated Library System, Green Bay
Have you wanted to create a promotional video for your library but didn't have the know-how, tools or money?  Attend this session and discover that you don't need to know much, you don't need many tools and you don't need ANY money.  Learn the step-by-steps on creating a fun, easy video to promote the fantastic-ness that is your library! 

♦Managing Social Networks, Tools and Techniques
La Crosse Center South Hall - B4

Tasha Saecker, Assistant Director, Appleton Public Library; Brian Kopetsky, Community Partnerships Supervisor, Appleton Public Library
Overwhelmed by maintaining Facebook, Twitter, Pinterest and other social media for your library?  Do you find your schedule being dominated by the need to post fresh items?  This session will offer some tools and techniques to help.  Join Tasha and Brian for free ways that are sure to give you more time for the real world services you offer by streamlining what you need to do online.

♦Public Libraries Supporting Innovation: Patent, Trademark, and Copyright Clearance 101
La Crosse Center South Hall - Board Room B

Kristina Gómez, Patent and Trademark Librarian, Milwaukee Public Library; Rose Fortier, Digital Projects Librarian, Milwaukee Public LIbrary
Support your local inventors, businesses and content creators. Kristina and Rose will share tips to answering patent, trademark and copyright questions at your public library.  Each participant will receive an Intellectual Property (IP) toolkit with must-have resources for libraries.

♦Reel to Real:  BOTTOMS UP...Watch Responsibly
La Crosse Center South Hall - Ballroom C

Cindy Fesemyer, Director, Columbus Public Library; Shawn Brommer, Youth and Special Needs Coordinator, South Central Library System, Madison; Lynne Blinkenburg, Director of Engagement, Wisconsin Public Television, Madison
Wisconsin is a tavern state. That is a simple statement of fact, but behind it lies a complex and interesting brew of politics, economics, culture and social mores, with many great hoppy stories mixed in between.  The Wisconsin bar has come in many guises, from stagecoach inn and sample room to blind pig, speakeasy and pharmacy, and from cocktail lounge, theme bar and disco to brewpub.  Each of these forms reflect the character and values of a generation, so bars are a means to learn about Wisconsin's people.  This film is largely a historical documentary, but also a cultural documentary, looking at Wisconsin as a tavern state.  Enjoy a preview screening of this upcoming WPT film, followed by a facilitated journey through the history and lore of our tavern and brewery culture.

♦Technical Services Section (TSS) Annual Membership and Business Meeting
La Crosse Center South Hall - Board Room C 

♦To BEE or Not To BEE: Making Browsing Easier for Everyone
La Crosse Center South Hall - Ballroom A

Kathy Klager, Director, Pauline Haass Public Library, Sussex; Becky Murray, Assistant Director, Pauline Haass Public Library, Sussex; Janet Soofi, Technical Services Manager, Pauline Haass Public Library, Sussex
Staff of the Pauline Haass Public Library (pop. 20,000) will discuss the reorganization of their entire adult fiction and nonfiction collection into a Dewey-bookstore hybrid, through Project BEE: Browsing Easier for Everyone. Hear how the demise of Borders changed their lives, the rationale for Project BEE, and why this hybrid was chosen. Learn about staff buy-in, costs, time involved, the public response, missteps made, what glowing articles in national journals don’t tell you, what they wish they could have done in a perfect world, fine-tuning, what’s next, and how to determine whether something like this is right for your library.

12:00 p.m. - 2:00 p.m.

♦President's Luncheon with Peter Yarrow
Radisson Hotel  La Crosse - Ballroom AB

Peter Yarrow

Peter Yarrow from the legendary vocal trio of Peter, Paul, and Mary will speak and perform. As a member of the trio, Yarrow has earned multiple gold and platinum albums and numerous GRAMMY awards. He uses music to convey a message of humanity and caring. As one of America's greatest folk singers, his music has had a profound effect on several generations of musicians, as well as the nation as a whole.

Peter Yarrow's performance is made possible through a generous gift from WLA President Ron McCabe.

Author Signing:  Puff the Magic Dragon, Peter Paul and Mary: 50 Years in Music and Life, The Peter Yarrow Songbook: Sleepytime Songs, Songs for Little Folks, Day is Done, Favorite Folk Songs: The Peter Yarrow Songbook, Let’s Sing Together!