Thursday 11/4

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7:00 a.m. - 7:00 p.m.


    Kalahari Convention Center - North Atrium

7:00 a.m. - 8:30 a.m.  

Hot Breakfast Buffet

Government Information Round Table Business Meeting

    Suite E

Intellectual Freedom Round Table Business Meeting


Readers Section Business Meeting

    Suite F

Reference & Adult Services Section Business Meeting


♦ Technical Services Section Business Meeting


♦ WLA Foundation Board Meeting

    Desert Rose

♦ Wisconsin Library Trustees & Friends Board Meeting


8:30 a.m. - 4:30 p.m.


WLA Foundation Silent Auction

Bid on items to benefit the Campaign for Wisconsin Libraries.  Pay and pick up at 3:30 p.m.

8:30 a.m. - 5:00 p.m.

Internet Café

8:45 a.m. - 10:00 a.m. 

Best Fiction for Young Adults: 2011 Nominees


Merri Lindgren, Librarian, CCBC, University of Wisconsin-Madison; Megan Schliesman, Librarian, CCBC, University of Wisconsin-Madison  

Beginning in 2011, the list formerly known as Best Books for Young Adults will become Best Fiction for Young Adults. Librarians from the Cooperative Children’s Book Center (CCBC) will talk about some of the titles nominated for the Young Adult Library Services Association’s (YALSA) 2011 Best Fiction for Young Adults list. The session will begin with a brief discussion of the list’s change in scope.

Cataloging in a Public Library System: Looking for Common 


    Suite E

Jane Richard, Member Services Librarian, WiLS

Catalogers, how can one balance quality and quantity? How much editing should one do to bibliographic records? What is "good enough" cataloging? What are others doing? This session will explore the functions of MARC records for patrons, librarians, and computers. Participants will discuss cataloging variations and document a common standard for workflow today, with an eye toward what the next generation catalog may bring.

The Future of Libraries and EBooks


James D. Backus, President of the Board of Wisconsin Valley Library Services, Wausau; Linda Bendix , Library Director, Frank L. Weyenberg Public Library of Mequon-Thiensville; Michael Enyart, Director, Business Library, UW-Madison; Kathy Pletcher, Chief Information Officer & Associate Provost for Information Services, UW-Green Bay

Panelists will discuss the technology of eBooks, their increasing popularity, and their impact on libraries. New developments in this technology are occurring almost daily. What role should libraries play in responding to the rapidly growing demand for this extremely volatile media?   

Making Tortillas Dance


Kay Elmsley Weeden, Bilingual Storyteller and Keynote Speaker

With her background in Latino culture, Kay will demonstrate the art of storytelling and expand upon its importance in promoting literacy. Blending Spanish and English into stories and activities not only facilitates reading, it also promotes second language learning and engages listeners of all ages. Kay works with libraries and schools to develop bilingual programming, highlighting ways to incorporate Spanish into events, even if you do not speak the language. She also provides workshops for teens and adults in storytelling. 

Outreach at the Library: A Win-Win for Staff and Patrons

    Suite F

Gina Wilson, Director of Agency Services and Programs, Second Harvest Food Bank of Southern Wisconsin; Kim Grafenauer, Second Harvest Food Bank of Southern Wisconsin; Laura Wichert, Second Harvest Food Bank of Southern Wisconsin

Learn how the Second Harvest Food Bank has teamed up with public libraries in southwest Wisconsin to reach out to patrons who are using libraries to find resources to meet their basic need for nourishment. This interactive session, designed to support partnerships between librarians and social service providers, will cover a range of outreach activities. Foremost among them is FoodShare (food stamps) application assistance using the ACCESS web-tool, offered on site by trained Food Bank staff. 

Pirates, Patrons, and You: Themes for Self-Checkout


Clay Busker, former Circulation Clerk, Sequoya Branch, Madison Public Library; Katharine Clark, Library Assistant, Sequoya Branch, Madison Public Library; Andy Gricevich, Circulation Clerk, Sequoya Branch, Madison Public Library; Shai Robkin, President/CEO, Integrated Technology Group, Norcross, GA

Madison’s Sequoya Branch typically checks out over a million items per year, and with a circulation staff of only fourteen, self-check machines are invaluable pieces of equipment for the library. The new self-check system was a challenge for both staff and patrons, however, so ambitious circulation clerks decided to do something to relieve the stress of dealing with this new technology. Clay Busker and Andy Gricevich will describe how they changed settings on machines and incorporated fun new voices and graphics. As a result, the self-check machines are much more interactive and engaging. Shai Robkin from ITG will also be on hand to provide a short history of self-check machines and describe the impact they can have on libraries. This is a chance to learn how self-checkout can be a positive experience for both library staff and patrons.

PowerPoint as a Marketing Tool


Cassie Payne, Assistant Children's Librarian, Elisha D. Smith Public Library, Menasha

PowerPoint is more than presentation software. It’s creation software! Cassie will demonstrate easy-to-create posters and photo-collages which promote library events. Whether intended for the Web or in-house, PowerPoint can help library staff accomplish their marketing goals.

WISCAT 2010: A Year of Significant Change


David Sleasman, Team Leader for Resource Sharing Technology, RL&LL, Wisconsin Department of Public Instruction

Resources for Libraries & Lifelong Learning (RL&LL) staff have implemented major changes in WISCAT resource sharing in an effort to improve service and efficiency. These changes included expanding out-of-state interlibrary loan trading partners, improving ISO connections, streamlining union/virtual catalogs interaction, updating software, and automating workflow. This session will update the community on the progress being made. The presenter will appreciate receiving input, comments, and ideas for continued improvement from those attending this session.

Wisconsin Library Association Literary Award    


Jean Anderson, Continuing Education & Multitype Coordinator, South Central Library System; Ellen Jepson, School Age Services Librarian, Appleton Public Library; Andy Scott, Reference Librarian, Franklin Public Library; Deb Shapiro, Distance Education Coordinator, SLIS, University of Wisconsin-Madison 

Members of the 2010 Literary Awards Committee will discuss Remarkable Creatures by Sean Carroll, the book chosen for the WLA Literary Award. They will also talk about selected books chosen for outstanding achievement recognition.


10:00 a.m. - 10:45 a.m.

Exhibits - No Conflict

10:45 a.m. - 12:00 p.m.

Discover Cooperative Extension: The Wisconsin Idea in Action


Joe Bollman, Agriculture Agent, UW-Extension Columbia County; Paula Rogers Huff, 4-H Youth Development Agent, UW-Extension Oconto County; Barbara Lazewski, Librarian, Steenbock Memorial Library, University of Wisconsin-Madison 

What is the Univeristy of Wisconsin Cooperative Extension? How do Extension staff work in counties to answer client questions, assess community needs, and provide research-based programming in the areas of agriculture and natural resources, community development, and healthy families and youth? County educators will describe what they do and where they get their information, including libraries. The Wisconsin Cooperative Extension liaison librarian will also highlight publications and websites of use to both library staff and library users.

Ethics and Leadership: Making Choices for Social Justice


Art Munin, Assistant Dean of Students, DePaul University

A national speaker and social justice activist, Art Munin will present a session which sits at the productive nexus of two important fields: leadership ethics and social justice. Participants will explore how leadership and decision-making are informed by both ethical values and privileged and/or oppressed social identities. This session challenges participants to connect their beliefs to their actions in the pursuit of socially just leadership.The session ends with a skills-based section about how to negotiate difficult dialogues.

Knowledge Journaling  


Linda Heisler, Training Director, Wisconsin Department of Health Services  

The Boomers are retiring, the Boomers are retiring! While the impending mass retirement of librarians and other workers has been forecast for years, what have institutions done to prepare for this event? What will the loss of so much tacit knowledge and institutional memory mean to organizations? How can library administrators capture and transfer that information before it’s gone? Linda will introduce the practice of "knowledge journaling," a systematic approach to determining where (and especially with whom) crucial knowledge resides within specific organizations.

Learning the Latest Technology @ the Library


Sara Kopesky, Electronic Services Librarian, Appleton Public Library; René Bue, Bilingual Outreach Services Coordinator, Hedberg Public Library, Janesville; Ruth Montgomery, Arrowhead Library System, Janesville

While most library patrons have mastered the concept of the "mouse," public libraries remain their community's main source of free computer and Internet access. As a result, library staff are often called upon to explain the latest formats and technologies. Panelists will discuss how libraries are improving services to meet the needs of users with all levels of computer literacy, including Spanish-speaking populations. They will also provide an overview of the types of training programs being offered by libraries in Wisconsin. 

Leaving the Comfort Zone: Advocacy by Friends of the Library



James D. Backus, President of the Board of Wisconsin Valley Library Services, Wausau; Paul Nelson, Adjunct Assistant Professor, SLIS, University of Wisconsin-Madison and former director of the Middleton Public Library; Anthony H. Driessen, WLA Lobbyist, DeWitt, Ross & Stevens, S.C., Madison

Please join this panel for a discussion on the subject of advocacy on local, state and national levels by "Friends of the Library" groups. Many "Friends" groups can be narrowly focused on activities such as used book sales, library teas, and other volunteer work. While all of these activities are vital to libraries, in these tough economic times, "Friends" groups need to leave their comfort zone and actively campaign for financing and support from government agencies and policy makers.  

Performing Arts in Libraries: Live!

   Suite F

Thomas Walker, Associate Professor, School of Information Studies, University of Wisconsin-Milwaukee

Libraries can be active participants in the cultural life of their communities. They use dance, theater, and music in live settings not only to celebrate the performing arts, but to promote their special collections (music, archives, etc.), to demonstrate the inherent vitality of the performing arts as living cultural artifacts, and to market their institutions to people who may not be familiar with them.This session focuses on the role of the performing arts, especially music, in libraries.The presenter will use three case studies from different types of libraries: a public library in a university town with a longstanding and rich history of library concerts (the Boulder Public Library, Boulder, Colorado); a concert series sponsored by a large city library (the Chicago Public Library); and the specialized early music concerts from a research library (The Newberry Library, Chicago) with its music collection that dates back to the thirteenth century.

Skype-Based Reference:  A Study and a Pilot Project


Darcy Gervasio, Reference & Instruction Librarian, SUNY-Purchase; Virginia Bryan, Librarian, Madison College (MATC); Emilie Steinmann, M.A. program, SLIS, University of Wisconsin-Madison

Is Skype viable as a virtual reference tool? In exploring this question, two of the panelists draw on research conducted while they were UW-Madison SLIS graduate students into student and librarian attitudes toward Skype and its potential use as a reference tool. Then Virginia, a librarian involved in a bare-bones Skype reference pilot at Madison College's library, shares her findings. Discover how the research study conclusions compared with the results of the pilot study. Hear factors that went into the decision to launch the pilot; service models; set-up costs; challenges and issues; successes, surprises, and failures; and future plans and possibilities.

Using Media to Market Libraries

Linda Jerome, Librarian, La Crosse Public Library; Georgia Jones, Youth Services Librarian, C.A. Friday Memorial Library, New Richmond; Mark Ibach, Marketing and PR Coordinator, South Central Library System; Dawn Wacek, Youth Services Manager, Rice Lake Public Library; Jesse Vieau, Madison Public Library

Photos, videos, social networking, blogs and more - librarians are finding creative ways to showcase the fun things going on at their local libraries. Attend this session for examples, ideas, and a discussion of best practices. 

12:00 p.m. - 2:00 p.m.   

♦ OSRT Luncheon with Art Munin - "White Privilege 101"

    Convention A/H

Whiteness is a concept that must be defined historically. However the power of White privilege has subverted history, perpetuating the lie that Whiteness does not exist nor that it is privileged. Typically history is written by those who have won. This workshop, however, gives voice to those who have been silenced and participants will uncover how White privilege has evolved, how it is perpetuated, and what society can do to neutralize its power.

This topic bears directly upon the libraries of contemporary America. In A Man Without A Country, Kurt Vonnegut wrote, "The America I loved still exists at the front desks of our public libraries." There is great social and political power at work in libraries. With this power comes the responsibility to question the external and internal motives that influence the modern library. This presentation will challenge attendees to uncover historically hidden agendas and define the personal responsibility one must accept as an educational powerbroker.

♦ WLTF Annual Meeting and Luncheon with Marcy Heim - "Creating Possibilities For Your Library - It's Everybody's Job"

    Suite E

We all have a role to play in the overall success of our library - and that includes doing things that aren't always in our job description! Let's begin each day with gratitude for what we have - whether our library is big or small - and set out to make a difference in the future of our libraries and those we serve. Creating possibilities - it's everybody's job!


2:00 p.m. - 3:15 p.m. 

Customer Service for those with Special Needs


Lisa M. Murphy, Community Education and Collaboration Coordinator, Arc Fox Cities; John J. Meissner, Independent Living Specialist, Options for Independent Living, Inc.

The presenters will discuss the do's and don’ts when handling patrons with special needs. They will also discuss, in-depth, the best tactics for dealing with behavioral issues that may sometimes arise. Emphasis will be placed on the distinction between the person and the behavior.

♦ Dewey or Don’t We?: BISAC v. Dewey 


Rachel Fewell, Collection Development Manager, Rangeview Library District, Colorado; Melissa Rice, Head of Adult Services, Frankfort Public Library, Illinois; Dr. Hope Olson, Professor and Associate Dean, SOIS, University of Wisconsin-Milwaukee; Dr. Margaret Kipp, Assistant Professor, SOIS, University of Wisconsin-Milwaukee; Daniel Martínez Ávila, Doctoral Student, Universidad Carlos III, Madrid    

Please join a panel discussion with practitioners and researchers exploring what libraries may learn and use from BISAC classification and the "bookstore" model.  This panel includes librarians from institutions that have implemented BISAC (Book Industry Standards & Communications) in place of the DDC (Dewey Decimal Classification) system and academic researchers who have explored the pros and cons of libraries moving more toward BISAC classification. This program will be followed by the related program "BISAC and Beyond: Adapting Retail Practices to a Library Setting" with Andy Barnett from McMillan Public Library in Wisconsin Rapids. Staff there have taken a more middle-ground approach and implemented BISAC in part of their collection, while also making other community focused changes.

Library Staff and Trustee Electronic Communications and the

   Wisconsin Open Records Law: What You Can and Cannot Do


Michael Tyree, Director, West Bend Community Memorial Library; Mary Schanning, City Attorney, West Bend

The Wisconsin Open Records law protects the public’s right to know how their government is conducting official business including electronic communications. Michael Tyree, director of the public library in West Bend will discuss the six open records requests his library received in 2009.  Mary Schanning, West Bend City Attorney during the recent book challenges, will describe her methodology for managing requests for electronic library records, her work with trustees and library staff, and best practices for legal electronic communications.

Penny Loafers & Bobby Pins: Tales and Tips from Growing Up in

   the ’50s and ’60s


Jean Sanvidge Wouters, Author; Diane Sanvidge Seckar, Author; Helen Noffke Sanvidge, mother to Jean and Diane  

In Penny Loafers & Bobby Pins: Tales and Tips from Growing Up in the ’50s and ’60s, the four Sanvidge sisters, whose birthdates span the Baby Boomer period, present a lively chronicle of growing up in the 1950s and 1960s in a small midwestern town. Each sister writes about the facets of her childhood she remembers best, and their lighthearted stories are illustrated with period photos. Sprinkled with mentions of pedal pushers, home permanents, and “two-tone” cars; early TV shows and the first rock-n-roll; hula hoops, Tiny Tears, and Mr. Potato Head (played with a real potato); and memories of their grandparents who lived nearby, Penny Loafers & Bobby Pins also features “how-tos” for re-creating the fads, foods, crafts, and games the Sanvidge sisters recall in their stories.

Résumé Review Session

   Suite F

Looking for a first job in the Library and Information Science field or seeking a new job? Consult with an experienced reviewer to ensure your résumé is the best it can be!

Staff Training at a Combined Services Desk


Anne Rauh, Liaison Librarian, Wendt Commons, University of Wisconsin-Madison; Anne Glorioso, Circulation and Information Services Librarian, Wendt Commons, University of Wisconsin-Madison; Amy Kindschi, Head of Faculty and Student Services, Wendt Commons, University of Wisconsin-Madison

In the summer of 2008 Wendt Commons undertook the ambitious task of formalizing a training program for all library staff (including students) who work at the combined services desk. Panelists will discuss the development process, show materials created for the pilot program, and offer an evaluation of the outcome. Please attend this session for an engaging discussion of library staff training and leave with ideas that can be implemented in any library setting.

Stealth Marketing & Clip Art: Doing a Lot with a Little


Pamela O'Donnell, Academic Librarian, College Library, University of Wisconsin-Madison  

In today’s climate of doing more with less, it pays to revisit the basics, including how to make attractive handouts/fliers with little more than clip art and a dream.  By embracing basic design principles, one can improve the quality of items produced in-house.  In addition, this session will also focus on inexpensive opportunities for “stealth marketing.”  From Web 2.0 technologies to the lowly bulletin board, the speaker will share her insights from five years of marketing library services and resources.

What’s New Under the Domes: Post-Election Strategy Session 



Paul Nelson, Adjunct Assistant Professor, SLIS, University of Wisconsin-Madison (WLA Legislative Chair) and Julie Schneider, Director, Ebling Library, University of Wisconsin-Madison (WLA Federal Legislative Advocate), and other legislative committee members as small group facilitators

A budget year. A new governor. A “reconstituted” legislature. Continuing revenue shortfalls. 2011 is shaping up to be a very challenging year for promoting a library agenda at both the state and federal level. Come join the WLA’s Library Development & Legislation Committee (LD&L) for a brief overview of election results and how they will affect the legislature's leadership and overall agenda. In this new political landscape, where are the points of commonality with the library community? Get ready for a lively discussion of possible scenarios facing libraries and effective potential responses. Results of this program will inform future WLA legislative strategic planning.

The Wisconsin Farm Center and Public Libraries: Outstanding

   Partnership Opportunities


Michael Exum, Community Services Specialist, The Wisconsin Farm Center

What do Wisconsin Libraries and the Wisconsin Farm Center have in common?  They both work with Wisconsin farmers and they each know very little about what the other does. Attend this session to learn more about the Wisconsin Farm Center and to explore opportunities for collaboration so that libraries and the Farm Center may better serve Wisconsin farmers, an often underserved and struggling rural population.

2:00 p.m. - 4:00 p.m. 

Tour of the Robert L. Parkinson Library and Research Center at

   Circus World


Presenter/tour guide: Rob Richard, Assistant Director, Circus World Museum

Circus World’s Robert L. Parkinson Library and Research Center is the world’s foremost research facility for circus history. The holdings document the history of the American circus from its inception in 1793 to the present day. Participants will tour the main floor of the library and learn how things are stored; see some one-of-a-kind pieces (very rare posters, lithographs, photographs, etc.); view selected items from the library’s exceptional three-dimensional collection; and tour the Deppe Wagon Pavilion and the C.P. Fox Wagon Restoration Center.

3:15 p.m. - 4:00 p.m.

Autograph Garden

    Exhibit Hall

Jean Sanvidge Wouters and Diane Sanvidge Seckar

Apple Betty & Sloppy Joe: Stirring Up the Past with Family Recipes and Stories
Penny Loafers & Bobby Pins: Tales and Tips from Growing Up in the '50s and '60s

4:00 p.m. - 5:15 p.m. 

Being Safe and Secure in the Library


Michael Weber, Library Security Manager, Milwaukee Public Library; Judith Pinger, Coordinator of Business and Technology, Milwaukee Public Library

Keeping a library safe and secure can sometimes be a challenge. Michael will offer tips and solutions to common security problems. Attendees will also learn the best techniques for approaching disruptive patrons, securing library property, and creating a calm environment for staff and the public. Judy is on hand to add a librarian’s perspective on many of these issues.


BISAC and Beyond: Adapting Retail Practices to a Library



Andy Barnett, Assistant Director, McMillan Public Library

Libraries are experimenting with all manner of retail practices, but what works, how does it work and how well does it work? What kind of retail environments are appropriate models? How much does the library change to fit the practice, instead of the other way around?  McMillan Memorial Library examines its implementation of BISAC/genre displays, coffee and food service, Commons area and self-service options and offers lessons learned. This program follows "Dewey or Don't We?: BISAC v. Dewey" which offers an academic perspective and reports from libraries that have converted wholly to BISAC.

Bylaws and Operational Manuals


Krista Ross, Director, Southwest Wisconsin Library System

Krista will elaborate on the section of the DPI Trustee Handbook which deals with Bylaws & Operational Manuals, giving tips on setting up simple and effective regulations.  She is currently using this approach to train library directors and library trustees in her system.  

Intellectual Freedom: It's Global, It’s Local


Barbara Jones, Director of ALA's Office for Intellectual Freedom

Meet ALA’s new director of the Office for Intellectual Freedom, who will discuss ALA’s current intellectual freedom initiatives, current thorny ethical and legal issues which OIF is handling, and postulate where free speech and privacy are headed in the United States. Known internationally for her work with IFLA’s Committee on Free Access to Information and Freedom of Expression (FAIFE), Barbara will also describe some of her experiences training librarians in developing countries, where libraries are deeply involved in promoting social justice.

Low-Hanging Fruit or Sour Grapes?:  How to Get the Most Out of

   the Public Library Annual Report Data


John DeBacher, Public Library Administration Consultant, Wisconsin Department of Public Instruction; Carl Thompson, President, Counting Opinions

Library directors and staff spend hours collecting and reporting their annual report data to the Department of Public Instruction. Previously, the compiled data was available only in large Excel-formatted tables or the more static Service Data publication. Now, since DPI has contracted with Counting Opinions for annual report data collection, libraries can access reports and graphs showing trends, peer rankings, and comparisons. A representative of Counting Opinions will demonstrate the pre-formatted reports that have been prepared for Wisconsin libraries and will answer any questions which may arise. John DeBacher will also be on hand to answer questions and solicit feedback on this new system.

Making the Connection: Online, Email and IM Reference

   Services in Wisconsin Public and Academic Libraries


Jeanne Anderson, South Central Library System; Mark Beatty, WiLS; Martha Farley Berninger, RL&LL, Wisconsin Department of Public Instruction; Allison Coshenet, RL&LL, Wisconsin Department of Public Instruction; Sara Davister, West Bend Public Library; and Matt Rosendahl, Wisconsin Indianhead Technical College

A panel of librarians from public, academic and state agency libraries share their experience providing virtual reference service to their patrons. The South Central Library System, Wisconsin Indianhead Technical College, the West Bend Public Library and the Reference and Loan Library will discuss the variety of virtual tools they use to connect with their users. They will also discuss catering to patron preferences, handling staffing, meeting staff and patron training requirements, and determining the most effective placement of links to virtual reference services.

A Short History of Wisconsin


Erika Janik, Author

Rediscover Wisconsin history from the very beginning. In her book A Short History of Wisconsin, historian Erika Janik recounts the landscapes, people, and traditions that have made the state the multi-faceted place it is today. With an approach both comprehensive and accessible, Erika covers several centuries of Wisconsin’s remarkable past, showing how the state was shaped by the same world wars, waves of new inhabitants, and upheavals in society and politics that shaped the nation.

YSS Book Discussion  


Merri Lindgren, Librarian, CCBC, University of Wisconsin-Madison; Megan Schliesman, Librarian, CCBC, University of Wisconsin-Madison

Take this opportunity to participate in a book discussion led by librarians from the Cooperative Children’s Book Center (CCBC).  Everyone attending should have read either Out of My Mind by Sharon Draper (Atheneum, 2010) or Bruiser by Neal Shusterman (HarperTeen, 2010) in preparation for this session. Participants will follow CCBC book discussion guidelines.

5:15 p.m. - 5:45 p.m.

Autograph Garden


Erika Janik

A Short History of Wisconsin


5:30 p.m. - 6:30 p.m.

Wisconsin Library Association and Wisconsin Library
   Association Foundation Business Meeting — Agenda

    Suite F

7:00 p.m. - 9:00 p.m.

Awards Banquet
    Convention A/H